Video has no more an entertainment medium only, it has also gained its position as the most phenomenal marketing strategy.
Many successful entrepreneurs have noticed a prodigious growth in their conversion rate after incorporating videos into their business protocols.
According to Hubspot Research, more than half of marketing pioneers claimed that “videos yield the highest ROI compared to other types of content.”
Why Videos are so popular nowadays?
It is because viewers and visitors expect something detailed and quick that would not eat up much of their time. They largely preferred to view videos through their smart devices.
The recent study by AIB, a digital video center has showcased that how video content gets consumed in groups: